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Statistics published by IMRG have revealed that UK consumers are increasingly using mobile devices to visit online stores and purchase products and services.
At the start of 2010, only 0.4% of all total online purchases were made using a mobile device, such as a smartphone or a tablet. However, in the third sales quarter of 2011, 3.9% of all online purchases were made using a mobile, while 8.2% of all visits to an online retail site were on a smartphone or a tablet.
IMRG also believe that revenue generated through smartphones will increase from 3.3% in 2011 to 6.6% by 2013.
We can help you profit from the growing use of mobile devices for online shopping by building an online store for your business that will be effortless to browse and navigate on a smartphone or a tablet.